GREENISH OR BECOMING GREEN
Viridescent Floral Design (Viri for short) is a fine art floral design and styling studio specializing in custom designs for weddings, installations, photo-shoots, and events. Located in Beacon, New York, Viri Floral Design works primarily throughout the Hudson Valley. Please see the Client Information section to learn more about Wedding details.
Owner & Head Designer
Kate Amato spent her childhood summers in Maine in her Grandma Norma’s garden, helping to create weekly floral arrangements for the local church. Those summers instilled an undying love, appreciation, and knowledge of flowers. Rather than jumping right into floral design as a career (probably a smarter path, but that's another story) she decided to study fine arts: painting, art history, and finally ending up with an MA in museum studies. She worked in New York City in public art, special events coordination, and managed an art gallery until refocusing her energy towards floral design as her chosen art form. As a native of the Hudson Valley, Kate knew the small artist town of Beacon would be the perfect fit for Viridescent Floral Design Studio.
Kate has studied floral design at The New York Botanical Garden, New York City, with Dark & Diamond Floral Studio, Fishkill, New York and with Sprout Home, Williamsburg, Brooklyn.
Jessica Mannhaupt grew up in Stormville, New York in the heart of the Hudson Valley. Her childhood yard featured a flowering crab apple tree and a vibrant forsythia bush, which she patiently waited for their blooms every spring. That love and admiration for all things floral has never changed.
Jess met Kate during an oil painting course in college where they were both studying fine art. After graduating with a BA in Fine Arts with a concentration in painting and photography, she continued a career in boutique retail management. Life moved Jess to Chicago for many years, and managed Una Mae Chicago, the legendary new & vintage clothing shop. In 2018, Jess headed back home to the Hudson Valley to join the Viridescent Floral Design team, combining her love of flowers, design, and styling as Creative Coordinator.
We are so lucky to make a living from Love. Love is what brings couples together and ultimately to us. In hopes to continue that precious idea, Viri Floral Design partnered with the wonderful and local Dutchess County organization, Grace Smith House, in 2016. After a wedding and event, we collect the florals and deconstruct the arrangements. We give the flowers a fresh cut and some floral food and send them off in buckets to the organization. Those flowers are then used in therapy sessions, giving the shelter residents an opportunity to create their own floral arrangements. LOVE SHOULDN'T HURT.
Grace Smith House is a private, non-profit domestic violence agency, which provides both residential and non-residential services to victims of domestic violence and their children. Our mission is to enable individuals and families to live free of domestic violence by provide our residents and non-residents with shelter services, advocacy, counseling and education. For more information, please visit our website, http://www.gracesmithhouse.org
our logo was developed from "The little pruning book," published in 1917.